Company Genius is not just about impact and value. Our definition of Company Genius focuses on the differentiated impact the company has in its marketplace, based on the original ‘genius thinking’ the product or service they sell. Company Genius captures the original context-driven insights of the founders or originators and hard wires this into the definitions of the what and how of the product and services, so the original genius is retained through multiple generations of employees and multiple levels of scale.
In this short video, Simon explains the simple power of The Genius Model® that has propelled it into use in over 30 countries and more than 8 languages around the world.
The Genius Model® is especially powerful in helping business leaders turn their big and often complex ideas into a “sight-bite” that expresses that complexity in a simple, powerful and undeniable way.
The Genius Model® takes what is often intuitive genius within a business and turns it into organised genius so the prospect can not only SEE the power of the promise, but FEEL the safety offered by having a structured framework in place.
The Genius Model® is especially powerful in helping business leaders turn their big and often complex ideas into a “sight-bite” that expresses that complexity in a simple, powerful and undeniable way.
The Genius Model® takes what is often intuitive genius within a business and turns it into organised genius so the prospect can not only SEE the power of the promise, but FEEL the safety offered by having a structured framework in place.